it’s time to put dry hair to bed with our ultra-hydrating, silicone-free overnight hair treatment mask. infused with hyaluronic acid, dream routine boosts hydration for 72 hours* and results in 3x more hydrated hair by morning*.

who it's for
specifically formulated for all dry hair types

why it's special
it’s called beauty sleep for a reason. infused with the ingredients of your dreams like hyaluronic acid, coconut water, blue algae, and sea buckthorn, this silicone-free, no-rinse overnight hair treatment mask intensely hydrates strands.

• ultra-hydrating: dream routine boosts hydration for 72 hours* and results in 3x more hydrated hair by morning*.
• long-lasting benefits: enjoy the benefits of this overnight treatment mask for 4 washes*.
  no stain here: while dream routine is a no-rinse treatment mask, it won't stain your pillow so you can sleep soundly.
  *clinically proven, when used as directed.